Mildly Ridiculous

Marketer, Content Powerhouse + Women's Leadership Advocate.

Rachel Peterson NYC 6.jpg

Hi there, it’s great to meet you.

I’m Rachel, an NYC-based MarComms leader with a decade of experience fueling audience growth and engagement through integrated marketing strategy and award-winning content.

Experience in a Nutshell:

  • Marketing/Communications leader + storyteller, currently leading growth marketing at a global marketing analytics consultancy

  • PR and content expert, including executive byline ideation and execution [publications including AdExchanger, Forbes, TechCrunch and MediaPost], messaging strategy and content creation [delivering 10,000+ leads]

  • Internal comms specialist, with a focus on conflict resolution and building trust within teams for higher productivity

  • Former copywriter for Fortune 500 brands, non-profits and startups alike, working across print, digital and television

  • University guest lecturer in creative careers, branding and women's leadership

  • Team leader with a track record of taking action to increase gender parity and diversity within organizations


My work has appeared in:

When I think of all that is iconic, New York cool with a knack for journalism, marketing and all things storytelling; Rachel is who comes to mind. From incredible writing to awesome events; Rachel is a one man marcom band.
— Brett Meager, SVP Client Services, Hodges-Mace

Rachel is a one person content marketing power house. She is nothing short of a talented, pleasant professional [who] will take any marketing project through leaps and bounds to the next level!
— Sana Ahmed, Product Marketing, Facebook

Humans relate to one another through the stories we tell. That will never change.